End-to-End Product Development Lead
Led the innovation initiative Secure Internet Traffic for Swisscom, taking it from concept to launch. Successfully launched in 2023.
Secure Internet Traffic - End-to-End Product Development Lead
Sector: Telecommunications
Services:
Product Development
Go-to-Market Strategy
Product Marketing
Business Case Responsibility
Led the innovation initiative Secure Internet Traffic for Swisscom, from product concept to launch.
Owned P&L, development within a SAFe setup, and stakeholder alignment with internal teams and external suppliers. Drove market analysis, go-to-market planning, and experience design for the B2B SME segment.
Secure Internet Traffic is a decentralized security product that strengthens Swisscom’s B2B portfolio with a clearer, more trustworthy security experience for SMEs.